MSc Marketing Strategy and Innovation
| Study location | Hungary, Budapest |
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| Type | Graduate/Master, full-time |
| Nominal duration | 2 semesters (60 ECTS) |
| Study language | English |
| Awards | (MSc Marketing Strategy and Innovation) |
| Tuition fee | €5,400 per semester |
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| Application fee | €75 one-time |
| Entry qualification | Undergraduate diploma (or higher) To be eligible for a 1-year Master programme, you must meet minimum credit requirements obtained purely from previous academic studies. Please make sure you meet the minimum requirements for this programme before applying. If you do not meet the requirements described above, consider MSc Marketing (2-years). With the 2-year programme, you can apply for validation (credit exemption) if you have below the minimum credit requirements stated below and/or work experience and/or informal academic experience (e.g. completing a relevant online training course). For more information about the validation process click here. You will need a minimum of 36 ECTS constituted from any of the following areas: Tip: to quickly calculate your credits in ECTS, divide learning hours by 30! If your qualifications are not in English or Hungarian, official translations will be required for all diplomas and transcripts into English or Hungarian. You must take verified copies of the entry qualification documents along with you when you finally go to the university. |
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| Territory requirements | As of December 2021, Hungarian dual nationals and Hungarians who studied overseas or at international high schools in Hungary can apply to Corvinus as regular international students. If you are a Hungarian citizen and have studied at a school in Hungary, please apply via Felvi If you are unsure if you meet the requirements to apply as an international students, please feel free to get in touch (Please right click on get in touch and select open link in new tab) |
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| Language requirements | English Applicants must have a minimum B2 level of English. |
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| More information |
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Overview
Be a black-belt marketing manager!
Programme Description
The one-year Marketing Strategy and Innovation master trains future marketing managers who are able to make complex marketing strategy decisions in the various sectors and company types of business life, in both local and international markets. Our objective is to make sure that our graduates can perform marketing expert and marketing manager tasks and represent high-level marketing competencies within an organisation.
We arm our students with skills and competencies to meet the challenges of the digitalised marketing environment at ease.
This programme is the one-year intensive version of the already well-known Master Programme in Marketing, and students can learn the necessary skills in a quarterly schedule.
Entry requirements:
Undergraduate degree meeting minimum credit requirements (see above)
B2 Level English (see above)
Entrance exam:
Yes
Type of entrance exam:
Competency test
Written Exam
Oral (interview) – online
Entrance exam location:
Online
Entrance exam description:
We will evaluate your online application and supporting documents. Subject to paying the application fee, applicants will be contacted to participate in a competency test, then a pre-interview test and finally, an online oral exam (interview).
Programme structure
Please right click here and select open link in new tab
Career opportunities
Our graduates progress to roles including:
-Brand Manager
-Media Planner
-Copy Writer
-Head of Advertising and Promotions
-Ecommerce Specialist